Jun Ji Hyun, one of South Korea’s most beloved actresses, has taken a bold step in her career by signing with a new agency, PEACHY (Peach Company). This move comes just months before her highly awaited return to the screen in Disney+’s spy romance drama “Tempest”, set to premiere in September 2025.
PEACHY is more than just a management company—it reflects Jun Ji Hyun’s personal philosophy. The agency focuses on “depth, restraint, and the beauty of simply existing.” For Jun Ji Hyun, this new chapter is about authenticity and artistic freedom.
“After spending many years as an actress, I needed time to reflect on myself and explore new directions,” Jun Ji Hyun shared. “PEACHY is a choice that represents where I am now, and it marks a new starting point to focus on what is truly essential.”
PEACHY also released a statement outlining its vision:
“Starting with managing Jun Ji Hyun’s career, we plan to expand into various content businesses in the future. Our goal is to build a management style where the life and expressions of an actor naturally come together, beyond just managing their professional activities.”
Jun Ji Hyun’s Career Move After Leaving IEUM HASHTAG
Jun Ji Hyun’s decision to join PEACHY follows her departure from IEUM HASHTAG, her agency for the past three years. Reports suggest she considered multiple offers before choosing to establish her own path with PEACHY.
This shift aligns with her desire for greater creative control as she prepares for her next big project, “Tempest.” The drama marks her return to television after nearly four years, following her role in the 2021 series “Jirisan.”
What To Expect From “Tempest”
“Tempest” is shaping up to be one of the most anticipated K-dramas of 2025. Jun Ji Hyun stars as Moon Ju, a former UN ambassador and diplomat who uncovers a political conspiracy involving North and South Korea. She teams up with Kang Dong Won, who plays San Ho, a mysterious mercenary with a hidden past.
The drama boasts a star-studded cast, including:
- Kim Hae Sook as South Korea’s president
- Lee Mi Sook as Moon Ju’s mother-in-law
- John Cho (Hollywood actor from Star Trek) as the U.S. Deputy Secretary of State
“Can you understand that I am the boss and follow my commands no matter what?” Moon Ju says in the teaser, hinting at her strong-willed character.
“I’ll take care of her,” San Ho responds cryptically, setting up an intense dynamic.
Fan Reactions To Jun Ji Hyun’s New Agency
Fans have been buzzing about Jun Ji Hyun’s career move. Many see PEACHY as a fresh start for the actress, allowing her to explore deeper roles.
“Jun Ji Hyun has always been a queen, and now she’s taking charge of her career. PEACHY sounds like the perfect fit for her!” – Twitter user @kdramalover
“Can’t wait for ‘Tempest’! Jun Ji Hyun and Kang Dong Won together is a dream pairing.” – Reddit user u/cinephile2025
What’s Next For Jun Ji Hyun?
With “Tempest” set to premiere in September 2025, Jun Ji Hyun’s focus will likely be on promoting the drama. However, PEACHY’s long-term plans suggest she may also venture into producing or developing new content.
Her last major film, “Kingdom: Ashin of the North” (2021), was a hit, and fans are eager to see what she does next under her new agency.
Credits: News compiled from SCMP, and Dramabeans.
