Popular Bollywood actress Alia Bhatt has once again become the target of deepfake technology. A recent video circulating online shows Alia participating in the popular social media trend “Get Ready With Me” (GRWM). However, this video is not real, but rather a convincing AI-generated fake. This incident has sparked concerns among fans about the growing power and potential dangers of deepfakes.
The deepfake video, posted on Instagram by a user named Sameeksha Avtr, features Alia applying makeup and getting ready for an event. The video has garnered over 17 million views, showcasing the believability of deepfakes. While the user’s bio clarifies that the videos are made for entertainment purposes only, fans have expressed worry about the technology’s potential for misuse.
Many of Alia Bhatt’s fans took to social media to express their unease about the deepfake video. Comments like “AI is getting dangerous day by day” and “I’m getting scared of AI now” reflect the growing public concern about the potential negative impacts of deepfakes.
This incident is not an isolated one. In May 2024, another deepfake video of Alia Bhatt surfaced online. This video showed Alia’s face superimposed on the body of actress Wamiqa Gabbi. The video, which appeared to show Alia attending the Met Gala in a red saree, was later confirmed to be a deepfake by India Today Fact Check.
Deepfakes Raise Questions About Authenticity
The increasing sophistication of deepfakes raises serious questions about the authenticity of online content. With AI technology rapidly evolving, it’s becoming increasingly difficult to distinguish real videos from deepfakes. This can have serious consequences, potentially leading to the spread of misinformation and the erosion of trust in online information.
The Future of Deepfakes
Deepfakes are a powerful technology with a wide range of potential applications. However, the recent targeting of Alia Bhatt highlights the potential dangers of deepfakes. As this technology continues to develop, it’s crucial to have open discussions about its ethical implications and how to mitigate its potential for misuse.
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