BLACKPINK‘s latest music video JUMP has taken the internet by storm with its unusual head-banging choreography, leaving fans in splits. Released on July 11, 2025, the video features the group and backup dancers energetically banging their heads to the hardstyle beat, creating a mix of amusement and shock among viewers. While some fans found it funny, others criticized the video for being too different from BLACKPINK’s usual style.
Fans Can’t Stop Laughing at the Head-Banging Moves
The music video shows BLACKPINK and their dancers head-banging not just in the air but also against tables, glass doors, and even steel swings. Fans quickly flooded social media with hilarious reactions, calling it the funniest thing they’ve seen from the group.
“IT WAS SUCH A FUNNY AND GOOFIEST THING I HAVE EVER SEEN!!!” one fan wrote.
“bless their head after filming tbh must’ve a good headache the day after,” another joked.
“when they bang their heads against the wall, it makes me feel like it’s the haters who are being referred to,” a netizen commented.
Many fans joked that the dancers represented BLACKPINK’s loyal fanbase, BLINKs, who would do anything for the group.
“We (blinks) really are like those dancers for BLACKPINK. going crazy for them,” a fan said.
“God blinks would’ve killed that part, we live like that no need for green screen,” another added.
Mixed Reactions to BLACKPINK’s New Concept
While many fans enjoyed the humor, others felt the music video was too rushed and different from BLACKPINK’s usual high-quality releases. Some criticized the director’s choice, saying it didn’t match the group’s past music videos.
The song JUMP marks BLACKPINK’s first group comeback in nearly three years since their album BORN PINK. Produced by TEDDY and co-written by artists like Diplo and 24, the track is a hardstyle EDM anthem, a new direction for the group.
BLACKPINK’s DEADLINE World Tour Kicks Off
The groupperformed JUMP live for the first time during their DEADLINE WORLD TOUR in Goyang on July 5, 2025. The tour features a mix of their biggest hits and solo songs from Jisoo, Jennie, Rosé, and Lisa.
The setlist includes:
- Kill This Love
- Pink Venom
- How You Like That
- Solo tracks like Earthquake (Jisoo) and Rockstar (Lisa)
- Their new single JUMP
Also Read: LE SSERAFIM’s Yunjin Goes Viral for Shocked Reaction to Lisa’s Dance Break at BLACKPINK Concert
The North America leg starts on July 12 and 13 in Los Angeles, followed by shows in Chicago, Toronto, and New York. The group will then head to Europe and Asia later in the year.