BTS’ V (Kim Taehyung) made headlines once again after attending Jin’s solo concert in a simple yet stylish outfit that sent fans and brands into a frenzy. The K-pop star’s choice of a grey beanie from ATiiSSU led to the item selling out instantly, while brands publicly celebrated his support.
On June 28, 2025, BTS’ Jin kicked off his first solo tour, “RUN SEOKJIN_EP.TOUR,” at the Goyang Auxiliary Stadium. Among the audience were his fellow BTS members RM, j-hope, and V, who showed up to support him. While their presence alone was enough to excite fans, it was V’s fashion choice that stole the spotlight.
Dressed in a black tank top, black joggers, and a grey knit beanie, V showcased his signature effortless style. The beanie, from ATiiSSUโa new headwear brand by Gentle Monsterโquickly became the center of attention. Within hours, the item was sold out on the brandโs official website.
Soon after, ATiiSSU and its sister brand Tamburins took to social media to express their excitement. Representatives from the brands followed V on Instagram and shared enthusiastic messages.
“I screamed when I saw the photo – I love you!!!!!!!!!!!!” one brand representative posted.
“A legendary guy wore our amazing hat!” another added.
Fans quickly joined in, flooding social media with reactions praising V’s influence.
Vโs Fashion Influence and “Sold-Out King” Title
Vโs ability to sell out products just by wearing them is nothing new. Fans have long called him the “Sold-Out King” for his unmatched impact on fashion trends. This time was no different, as the ATiiSSU beanie disappeared from online stores shortly after his appearance.
“Sold out king like always,” a fan tweeted.
“The list of products he is selling out keeps getting longer. Brands also celebrating whenever he wears their products,” another fan noted.
Many pointed out that while other celebrities chase brand deals, V has brands chasing him. His casual concert look once again proved his power in the fashion world.
“He doesn’t carry brands. The product makes itself a brand after being worn by Kim Taehyung,” one fan wrote.
Vโs Recent Activities and Military Service
Vโs appearance at Jinโs concert marked one of his first public outings since completing his mandatory military service. He served in the Special Duty Team (SDT) of the South Korean military police and was discharged on June 10, 2025, with the rank of sergeant.
During his service, V kept fans updated through social media, often sharing gym photos that highlighted his toned physique. His latest look at Jinโs concert further fueled admiration from fans worldwide.
“YES! Taehyung looks absolutely divine. His face, his gaze, that auraโheโs in a league of his own!” a fan commented.
Global Trends and Fan Reactions
Vโs brief appearance at the concert caused a massive spike in online searches. Terms like “V,” “Kim Taehyung,” and “ATiiSSU beanie” trended globally on Google Trends. Fans also celebrated his supportive role as he cheered for Jin during the concert.
“Kim Taehyung at concerts is already such a vibeโฆ add sleeveless, and this is JUST INSANE!!!” a fan tweeted.
“This man just keeps getting better and better each time I see him!” another added.
With BTSโ group comeback planned for 2026, fans are eagerly anticipating more appearances from V and the rest of the members.
