The new K-drama Genie Make a Wish has captivated 4 million viewers on Netflix less than a week after its debut on October 3, 2025. The series, which reunites stars Kim Woo-bin and Suzy after nearly a decade, quickly climbed to the number one spot on Netflix’s Top 10 charts in three countries and entered the Top 10 in 55 countries worldwide. This strong viewership comes despite the show facing significant online criticism and a pre-release leak of its full season.
A Story of a Genie and a Psychopath
Genie, Make a Wish is a fantasy romantic comedy from celebrated writer Kim Eun-sook, known for hits like Guardian: The Great and Lonely God and The Glory. The story centers on Iblis, a mischievous genie played by Kim Woo-bin, who is released from his lamp after 983 years. His new master is Ki Ka-young, portrayed by Suzy, a woman who lacks emotions and was raised by her grandmother to follow strict rules. Iblis has a deal with God: he must prove humans are inherently selfish by corrupting them with three wishes. Ka-young, however, becomes the first person resistant to his temptations. The plot follows their unusual relationship as they debate human nature and uncover a connected past that spans centuries.
Online Controversy and Fan Backlash
Shortly after its release, Genie, Make a Wish became the subject of international criticism, particularly from some Muslim viewers. The controversy focuses on Kim Woo-bin’s character, who refers to himself as “Iblis.” In Islamic tradition, Iblis is a primary demonic figure, similar to Satan. Many viewers expressed disappointment that this name was used for a romantic lead in a comedy series.
On social media, one user questioned the creative choice, posting, “Why on earth would they adopt the whole Iblis concept straight from Islam?? In our faith he’s literally the embodiment of ultimate evil & now we’re really meant to root for an Iblis love arc??” Another viewer noted, “The writer is clearly confused. He is referred to as Iblis, a genie and a jinn. Those are three different things and cannot be one character.” This led to calls for cancellation and the use of hashtags like #CancelGenie.
Addressing the Criticism
In response to the backlash, the show’s cast has encouraged viewers to watch the full series for context. On a YouTube show, Suzy explained that any confusion regarding Kim Woo-bin’s character using the name “Iblis” would be cleared up by watching the complete drama. She expressed hope that viewers would see past the initial controversy and appreciate the warmth and story of the series. Kim Woo-bin similarly asked audiences to watch the show to better understand his character’s journey.
Strong Viewership Despite Challenges
Despite the debate and a damaging leak of all episodes onto illegal streaming sites, Genie, Make a Wish demonstrated remarkable popularity. It reached the number one position on “Today’s Top 10 Series in Korea” just one day after its release. A social media update also confirmed the show made it into the Top 5 Netflix TV series globally on October 4, 2025, just hours after it became available. The show’s success is also fueled by special appearances from well-known actors like Daniel Henney and a surprise cameo from Song Hye-kyo, her first ever in a K-drama.
Divided Opinions from Audiences
Audience reactions to the series have been sharply divided, as reflected in reviews on platforms like IMDb. Some viewers could not move past the religious concerns, with one stating they “refused to watch” because romanticizing Iblis felt “against my faith.” Others who finished the series, however, found it rewarding. One reviewer who admitted to nearly dropping the show early on commented, “Glad I stayed, the later episodes really hit different emotionally.” Another viewer advised, “Be patient with the childish start for a while. Over time, the drama becomes heartbreaking, thrilling, touching, and chaotic.”
The series continues to generate discussion, proving that despite a rocky start, Genie, Make a Wish has successfully captured the attention of a global audience.
Credits: Netflix Tudum
