K-pop group ILLIT has officially revealed a new name for their fan club, following concerns from fans about the previous choice. The announcement was made by BELIFT LAB on September 1, 2024, introducing the fandom name “GLLIT” (pronounced “glit,” similar to the English word “glitter”). This change comes after initial plans to name the fan club “LILLY” were met with mixed reactions due to its resemblance to existing names in the K-pop community.

Fans Inspire New Fandom Name

In April, BELIFT LAB first announced that ILLIT’s fan club would be called “LILLY.” However, after some fans voiced concerns about the similarity to other K-pop fandom and idol names, the agency took their feedback into account and decided to revise the name. BELIFT LAB thanked fans for their patience and involvement in the process, emphasizing that the new name, GLLIT, reflects the group’s appreciation for their supporters.

BELIFT LAB’s Full English Announcement

BELIFT LAB’s full English announcement is as follows:

Hello.
This is BELIFT LAB.

We would like to thank all the fans who have been waiting for the announcement of ILLIT’s official fan club name.
After reviewing the many suggestions submitted by fans and discussing them thoroughly with the members of ILLIT, we have decided on a fan club name.

GLLIT (Pronounced Glit)
Inspired by the word glitter, which means to sparkle and shine. It means in ILLIT’s eyes, the fans shine the brightest and they also make ILLIT sparkle.

Additionally, we would like to inform you that the ILLIT GLOBAL OFFICIAL FANCLUB GLLIT MEMBERSHIP (GLLIT Membership) will open on September 5, 2024.

We ask for your enthusiastic support of the GLLIT Membership, which will provide a variety of experiences to GLLIT Members in the future.

Please look forward to the many glittering moments that ILLIT and GLLIT will create as they shine together in the most sparkling and beautiful way.

Thank you.

Meaning Behind the Name GLLIT

According to BELIFT LAB, the name GLLIT was inspired by the word “glitter,” symbolizing brightness and sparkle. The agency explained, “It means in ILLIT’s eyes, the fans shine the brightest and they also make ILLIT sparkle.” This description highlights the mutual admiration between ILLIT and their fans, suggesting that the group views their supporters as a source of inspiration and energy.

GLLIT Membership Details

BELIFT LAB also announced the upcoming launch of the ILLIT GLOBAL OFFICIAL FANCLUB GLLIT MEMBERSHIP on September 5, 2024. The agency invited fans to support the new membership, which promises a range of experiences and exclusive content for members. Fans can look forward to many shared moments between ILLIT and GLLIT, with the agency expressing hope for a bright and collaborative future.

The decision to rename the fan club and involve fans in the process demonstrates ILLIT’s commitment to listening to their supporters and fostering a sense of community. The announcement of GLLIT is expected to strengthen the bond between the group and its fans, creating a unique identity that sets ILLIT apart in the competitive K-pop landscape.

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