LE SSERAFIM, one of K-pop’s rising girl groups, has encountered an unexpected setback with their latest release. Their new mini-album “CRAZY” has sold significantly fewer physical copies than anticipated, marking a dramatic 75% drop from their previous album’s first-day sales.
Released on August 30, 2024, “CRAZY” sold only 195,264 copies on its first day. This is a stark contrast to the 783,358 copies sold on the first day of their previous release, “EASY.” The group’s earlier albums had shown a steady rise in sales, with “FEARLESS“ debuting at 176,861 copies, “ANTIFRAGILE” at 408,833 copies, and “UNFORGIVEN” reaching over 1 million copies sold. The sudden decline with “CRAZY” has left fans and industry observers puzzled and concerned.
Several factors have been suggested to explain this unexpected drop. Some fans point to possible technical issues with the Hanteo chart, which tracks album sales, noting a six-hour freeze that may have impacted the final count. Others believe that shipping delays could have affected the numbers, given the group’s substantial popularity.
Why did their Hanteo freeze for 6 hours ?? That's weird
Beyond logistical concerns, there are also speculations that recent criticisms of the group’s live performances may have dampened enthusiasm for the new release. LE SSERAFIM’s performances at events like Coachella 2024 faced backlash for poor vocal quality, leading to widespread criticism from both fans and netizens. This negative reception might have influenced the decision-making of potential buyers.
Additionally, LE SSERAFIM has been embroiled in various controversies, including accusations of plagiarism and tensions within their management company, HYBE. Such issues may have further contributed to the lukewarm response to “CRAZY.”
As the group begins their comeback promotions with performances on music shows, the industry will be watching closely to see if LE SSERAFIM can recover from this surprising dip in sales.
For more updates on LE SSERAFIM, tune in to Vviptimes.
Saikat Nandy is an entertainment news writer who covers the latest trends and stories from the world of showbiz, has a keen eye for spotting the most interesting and relevant topics, and delivers them to his audience with flair and humor. He is also a freelance blogger, content writer, and website designer who loves to explore new technologies and creative ideas.
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional
Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes.The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Leave a Reply