NewJeans has done it again. The K-pop group was named to Billboard’s 21 Under 21 list for the second year in a row. This puts them among the most influential young artists in music today. Despite their current hiatus, their impact remains strong.
Joining them this year is KATSEYE, a rising global act. The list highlights young stars shaping the industry with their music, fan engagement, and chart success. NewJeans stands out as one of the few K-pop acts to achieve this back-to-back recognition.
Billboard’s 21 Under 21 ranks artists under 21 based on sales, streams, social media buzz, and overall influence. NewJeans made the cut thanks to hits like “Super Shy” and “How Sweet,” which topped global charts. Their EP “Get Up” also debuted at No. 1 on the Billboard 200.
KATSEYE, a newer group, earned their spot with rapid international growth. Their mix of pop and R&B has drawn comparisons to early hits from groups like BLACKPINK. Fans have praised their fresh sound and strong stage presence.
NewJeans’ members—Minji, Hanni, Danielle, Haerin, and Hyein—are all under 21. Their young age hasn’t stopped them from breaking records. Last year, they became the fastest overseas act to perform at Tokyo Dome. They also won Group of the Year at the Billboard Women in Music Awards.
“It has become easier to reach wider audiences regardless of language or any other type of barriers,” Hanni told Billboard. “That is something we definitely don’t take for granted.”
The group’s success comes despite recent legal disputes with their label, ADOR. They tried to break from the company but were denied. An appeal is still pending. Even so, their music continues to dominate charts.
KATSEYE, meanwhile, is just starting their journey. The group has already gained attention for their multilingual releases and strong social media following. Their debut single climbed charts in Asia and the U.S., signaling a bright future.
Other artists on this year’s list include Tate McRae, Angela Aguilar, and Mason Ramsey. Taylor Swift was the first to top the list in 2010 at age 20. NewJeans now follows in her footsteps as a repeat honoree.
Billboard’s selection process looks at more than just popularity. They consider how artists shape music trends and connect with fans. NewJeans’ innovative approach—mixing Y2K nostalgia with modern K-pop—has set them apart.
Their song “OMG” spent weeks on the Billboard Hot 100, a rare feat for K-pop. The group also made history by entering the Global 200 with multiple tracks. Their ability to cross language barriers has been key to their success.
KATSEYE’s inclusion shows how global music is becoming more diverse. The group blends Western and Asian influences, appealing to fans worldwide. Their rapid rise suggests they could be the next big name in pop.
NewJeans’ hiatus has not slowed their momentum. Fans continue to stream their music, keeping them high on charts. Their loyal fanbase, Bunnies, has played a big role in their sustained success.
The group’s achievements include multiple awards in South Korea and Japan. They’ve also partnered with major brands like Coca-Cola and Calvin Klein. Their influence extends beyond music into fashion and culture.
KATSEYE, though newer, is already making waves. Their management has compared their early growth to that of BTS and TWICE. If they maintain this pace, they could soon join NewJeans as global icons.
Billboard’s list is a snapshot of music’s future stars. NewJeans and KATSEYE represent different generations of artists breaking boundaries. Their inclusion proves that age is no barrier to making a global impact.
NewJeans’ second straight year on the list cements their place in music history. Few K-pop acts have achieved this level of recognition so quickly. Their story is far from over, even during their hiatus.
KATSEYE’s debut on the list marks the start of what could be a major career. Their blend of genres and cultures positions them as a group to watch. The music world is eager to see what they do next.
For now, both groups celebrate this milestone. NewJeans continues to inspire young artists, while KATSEYE begins their journey toward stardom. Billboard’s list proves that talent knows no age limits.
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Credits: Research and reporting by multiple sources including Billboard, The Korea Times, and Strait Times.