K-dramas “The Witch” starring Park Jin Young, and “The Art of Negotiation” featuring Lee Je Hoon, both experienced a significant surge in viewership. The dramas achieved record-breaking ratings, doubling their initial numbers. This reflects a growing interest in these series.
“The Witch” Reaches New Heights
“The Witch,” a mystery romance drama, saw its highest ratings as it neared its final week. According to Nielsen Korea, the show achieved an average rating of 3.1%. This is more than double its premiere rating of 1.2%. The show tells the story of a young woman believed by many to be a witch. A former classmate, played by Park Jin Young, disagrees and seeks to uncover the truth about her.
The man gathers information, but a dangerous pattern emerges: any boy who confesses love for her dies. He must suppress his own feelings while searching for the truth. “The Witch” is based on the webtoon “Manyeo,” directed by Kim Tae Gyoon, and written by Cho Yu Jin.
The main cast includes:
Roh Jeong Eui: Park Min Jeong (The Witch)
Park Jin Young: Lee Dong Jin
Lim Jae Heok: Kim Jung Hyeok
Jang Hee Ryung: Hae Eun Sil
The final episode of “The Witch” is scheduled to air on March 16, 2025.
“The Art of Negotiation” also saw its ratings nearly double in the second episode. It jumped to 6.1%, an increase of almost 2% from the first episode. The drama centers on a negotiator, Yun Ju No, played by Lee Je Hoon, who returns to his former company during a financial crisis.
Once a key member of the M&A team at Sanin Group, he disappeared and returned to try to help the company. Sanin Group is facing 11 billion dollars in debt, and Yun Ju No leads a new M&A team to try to secure deals.
The drama questions if he can save the company and become a legend in the corporate world. The Art of Negotiation premiered on March 8, 2025, and will continue until April 13, 2025.
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Saikat Nandy is an entertainment news writer who covers the latest trends and stories from the world of showbiz, has a keen eye for spotting the most interesting and relevant topics, and delivers them to his audience with flair and humor. He is also a freelance blogger, content writer, and website designer who loves to explore new technologies and creative ideas.
