The upcoming Disney+ K-drama Knockoff, featuring Kim Soo Hyun, is reportedly facing a possible delay in its release schedule. This news comes after a recent controversy involving the actor. Originally, the series was expected to hold its production press conference next month and premiere within the first half of this year, but the current situation has cast doubt on these plans.
What is the K-Drama ‘Knockoff’ About?
Knockoff tells the story of a man whose life takes an unexpected turn due to the 1997 Asian financial crisis. This leads him to become a significant player in the world of counterfeit goods. Kim Soo Hyun plays the character of Kim Sung Joon, who holds the position of vice president at Saemmul Market. Joining him is Jo Bo Ah, who will portray Song Hye Jung, a special judicial officer dedicated to cracking down on counterfeit operations. The drama boasts a considerable production budget, and a second season has already been confirmed, generating significant interest in the series.
Controversy Surrounding Kim Soo Hyun
The uncertainty surrounding the drama’s release stems from recent allegations concerning Kim Soo Hyun. Reports suggest that he was romantically involved with the late actress Kim Sae Ron when she was underage. These allegations have created a challenging situation for the production. If the issue remains unresolved, there is a possibility that Kim Soo Hyun might not be able to participate in promotional activities for the drama. In a more serious scenario, the release of Knockoff itself could be reconsidered by Disney+. In response to the speculation, Disney Korea has stated that a final release date for the series has not yet been decided.
Impact on Sponsors
The potential delay of Knockoff is also expected to have financial implications for brands that have partnered with the drama. Among these is Safety Zone Korea, which is recognized as South Korea’s first streetwear brand. The company had invested in the production of Knockoff. Park Ki Pyo, the CEO of Safety Zone Korea, expressed his disappointment regarding the situation. He mentioned that the company will wait for an official decision from Disney before releasing their own statement.
As a company that values youthful energy and innovative branding, we collaborated with Knockoff in its production. However, this unforeseen scandal has disrupted the project, which is truly regrettable. We will determine our official stance after Disney releases its decision.
Future of ‘Knockoff’
With the future of Knockoff currently uncertain, all eyes are on Disney+ to see whether they will proceed with the planned release or make adjustments to their schedule. The confirmed second season adds another layer of complexity to the situation.
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