Min Hee Jin, the former CEO of ADOR, has publicly criticized BeLift Lab for filing a civil lawsuit against her and for allegedly using the rookie group ILLIT as a shield. The lawsuit, claiming โฉ20.0 billion KRW (about $14.3 million USD) in damages, accuses Min of damaging ILLITโs reputation by making public allegations of plagiarism against the agency.
Min Hee Jin Responds Strongly
On November 18, Min Hee Jinโs representatives released a strong statement, accusing HYBE and BeLift Lab of deflecting blame onto ILLIT while ignoring the damage they have done to NewJeans. The statement reads:
โDespite clear testimony from an internal whistleblower and evident similarities, they are denying it and misleading public opinion. HYBE and BeLift Lab are the ones spreading numerous false claims, disrupting work, and defaming while bringing an issue that could have been resolved internally into the public sphere. They should reflect on who is truly using rookie artists as shields to claim work disruption while ignoring the damage done to NewJeans.โ
The Lawsuit and Accusations
The legal battle stems from Minโs public accusations of plagiarism, which she claims involve ILLIT copying concepts from NewJeans. BeLift Lab responded by claiming that Minโs actions harmed ILLIT and caused significant financial damage. However, they also accused her of deliberately delaying the trial, which they had applied to expedite.
The situation escalated when Min Hee Jin revealed details from an internal whistleblower, stating that ILLITโs creative director received early-stage project plans from NewJeans and that the concepts for both groups were strikingly similar. This revelation has added fuel to the already heated debate over the accusations.
A Growing Conflict
As the case continues to develop, the conflict between Min Hee Jin, HYBE, and BeLift Lab is intensifying, with each side making serious allegations against the other. Minโs side insists that the issue should have been addressed privately but that it was HYBE and BeLift Lab that brought the matter into the public domain, further complicating the situation.
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Source:ย StarNews