Selena Gomez, the American actress and singer, has been dropping cryptic clues about her brand new single Love On, which is expected to release next week. The pop star has also confirmed her romance with record producer Benny Blanco, who has worked with her on previous songs.
Love On: A Valentine’s Day surprise?
Selena Gomez has been hinting at the lyrics and the release date of her upcoming single through various social media posts and mysterious messages. She shared a website link, loveon.com, which displayed a heart-shaped lock with the number 222 and a New York City address. Fans speculated that the code ‘222’ unlocked the following lyrics: “Clock in, baby get to work. Night shift, but with all the perks.”
The website also featured a countdown timer, which suggested that the song would be out on February 22nd, a week after Valentine’s Day. However, some fans believed that Gomez had planned to surprise her fans with a February 14 release, as she had earlier sent an official email with a heart shape and the Valentine’s Day date. The email also had the number 109, which resembled ‘CIX’ in Roman numerals and a heart when flipped upside down.
Heartlocks: A global scavenger hunt?
To add more excitement to the anticipation, Gomez also planted heartlocks in major cities around the world, such as Chicago, London, Paris, and Tokyo. The heartlocks had the same number 222 and the website link, inviting fans to unlock the mystery. Some fans managed to find the heartlocks and shared pictures and videos on social media, while others wondered if there was a hidden meaning behind the locations.
The heart-shaped lock has been a consistent symbol for Selena Gomez, who used it in her 2021 music video for ‘De Una Vez’. The video ended with a magical heart, leading fans to speculate about her upcoming music. Now, with the new lock image and the global scavenger hunt, Gomez has created a lot of buzz and curiosity among her followers.
Benny Blanco: A new love interest?
While Selena Gomez has been teasing her new music, she has also been making headlines for her personal life. The singer recently confirmed her relationship with Benny Blanco, a 35-year-old record producer who has collaborated with her on songs like ‘I Can’t Get Enough’ and ‘Bad Decisions’. Gomez broke her silence on the dating rumors by posting a monochrome selfie of herself on Blanco’s chest on her Instagram Story. She also interacted with a celebrity news fan account, PopFaction, and downplayed all of her past relationships while announcing her new one.
Blanco, whose real name is Benjamin Joseph Levin, is a successful music producer who has worked with artists like Ed Sheeran, Justin Bieber, Halsey, Katy Perry, Rihanna, Kanye West, and more. He has also released his own music as a solo artist, such as his debut album Friends Keep Secrets in 2018. He has won several awards for his contributions to the music industry, such as the iHeartRadio Producer of the Year Award in 2017 and the Songwriters Hall of Fame’s Hal David Starlight Award in 2013.
What’s next for Selena Gomez?
Selena Gomez has been busy with her music and her love life, but she has also been involved in other projects. She recently starred in the comedy series Only Murders in the Building, which was renewed for a second season. She also launched her own beauty brand, Rare Beauty, which aims to empower and celebrate diversity. She has also been vocal about her mental health struggles and her advocacy for social causes.
With her new single Love On, Gomez is expected to showcase her musical talent and her personal growth. Fans are eagerly waiting for the song to drop and to hear what Gomez has to say about her new love. As Gomez herself said in an interview with Vogue México y Latinoamérica, she is finally ‘attracted to the right kind of people’ and she needs to keep her self-respect and provide space for open discussion of feelings in any relationship. We wish her all the best and hope to hear more from her soon.