K-pop group BABYMONSTER is giving fans another music video very soon. The group just dropped the first announcement poster for their upcoming “I Like It” music video. YG Entertainment shared the news on June 29 at midnight KST through their official blog. The video is scheduled for July 6 at midnight KST.
‘I Like It’ Becomes the Group’s Third Music Video From the Latest Album
BABYMONSTER continues to roll out new visual content. “I Like It” will be the third music video from their current album cycle. The group already released videos for the title track “CHOOM” and their digital single “SUGAR HONEY ICE TEA.” Both of these videos have already reached 100 million views on YouTube.
The new music video announcement follows through on what Yang Hyun-suk, YG’s executive producer, promised earlier. He had mentioned that the group would release a total of four music videos after the new album came out. The plan includes the “I LIKE IT” video coming in July and another one for “MOON” arriving in August.
Summer Concept Shines Through the Announcement Poster
The announcement poster shows a bright summer scene. It features a white yacht on blue ocean water with sparkling waves. The typography includes heart shapes and wave designs that match the song’s sweet and refreshing concept. The visual style points toward a lighter, more festive feel compared to the group’s previous powerful performances.
Song Features Country-Style Guitar and Fresh Love Lyrics
“I Like It” is a dance track with a country-style guitar riff as its main feature. The lyrics talk about fresh and young feelings of love. YG Entertainment described the song as a summer track with free and lively energy.
The group performed this song for the first time during their Seoul concerts held from June 26 to 28. Fans at the shows responded very positively to the bright and refreshing vibe of the performance. According to reports, “I Like It” received some of the loudest fan chants during the concerts.
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Full Location Filming Brings the Summer Vibe to Life
The music video for “I Like It” was shot entirely on location. YG Entertainment confirmed that they filmed the video outdoors to properly capture the free and lively energy of the song. The label mentioned that this summer song has a different charm compared to “SUGAR HONEY ICE TEA.”
Seoul Concerts Mark Start of Second World Tour
BABYMONSTER kicked off their second world tour with three concerts in Seoul from June 26 to 28. The tour is named after their third mini album “CHOOM.”
After the Seoul shows, the group will continue their tour in Japan. They are scheduled to perform in Kobe on July 8 and 9. The world tour will visit more than 16 additional cities, with more stops to be announced later.
What to Expect From the ‘I Like It’ Music Video
The “I Like It” music video will drop on July 6, 2026, at midnight KST. For viewers in different time zones, this means:
- USA (Eastern Time): July 5, 11:00 AM
- UK: July 5, 4:00 PM
- India: July 5, 8:30 PM
- Australia (Sydney): July 6, 1:00 AM
YG Entertainment shared that the video will show the group’s fresh and bright summer energy. The full location filming and the song’s country-style guitar sound suggest a different visual approach compared to the group’s previous releases.
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