The wait is over for fans of Netflix’s hit show Emily in Paris. The fifth season of the global television sensation is now available for streaming on Netflix worldwide . This season takes a major leap, sending marketing executive Emily Cooper from the City of Lights to Italy, where she is now the head of Agence Grateau’s Rome office . This shift to Rome marks the latest chapter in the show’s significant role in popularizing travel destinations, a trend the entertainment industry is calling ‘set-jetting’ .
Since its debut in 2020, Emily in Paris has been a powerful force in travel, with studies showing it directly inspires viewers to visit France . With its move to Rome, and a featured trip to Venice, the show is poised to repeat this success in Italy . The new season arrives as experts identify “set-jetting”—traveling to locations featured in films and TV shows—as one of the top travel trends for 2025 .
Release Details: What You Need to Know
Emily in Paris Season 5 is available globally on Netflix starting December 18, 2025. All ten episodes of the season were released at once for binge-watching .
Release Times by Region:
- United States (ET): 3:00 a.m. on December 18
- United States (PT): 12:01 a.m. on December 18
- United Kingdom (GMT): 8:00 a.m. on December 18
- India (IST): 1:30 p.m. on December 18
To watch, viewers need a Netflix subscription, which starts at $7.99 per month for the standard plan with ads .
Season 5 Story and New Cast Additions
The new season picks up after the dramatic ending of Season 4. Emily accepted Sylvie’s offer to run Agence Grateau’s new office in Rome, a move inspired by her new romance with Italian fashion heir Marcello . The official season description hints at big challenges: Emily faces professional setbacks and personal heartbreak, all while a major secret threatens one of her closest relationships .
The core cast returns, including Lily Collins as Emily, Ashley Park as Mindy, and Philippine Leroy-Beaulieu as the formidable Sylvie . Emily’s complicated love life remains a central theme, with both her French neighbor-turned-chef, Gabriel, and her British ex, Alfie, still in the picture . The season also introduces notable new characters: Oscar-nominated actress Minnie Driver plays Princess Jane, a royal friend of Sylvie’s, while Bryan Greenberg and Michèle Laroque join as other key figures in Emily’s expanding world .
The “Emily Effect”: How a TV Show Drives Global Tourism
The influence of Emily in Paris on tourism is measurable and significant. A report by travel industry publication TravelAge West notes that 73% of Gen Z and millennial travelers are motivated to visit places they see in popular TV shows and movies . Emily in Paris is a prime example of this “set-jetting” trend .
Data shows the show’s impact in France has been substantial. An article from The Fordham Ram states that a staggering 10% of tourists chose France as a destination after seeing it in a movie or show, with Emily in Paris being a major contributor to that figure . Even French President Emmanuel Macron has acknowledged the show’s positive effect on the country’s tourism .
With Season 5’s focus on Italy, the “Emily Effect” is expected to shift towards Italian destinations. The season is confirmed to feature scenes in both Rome and Venice, offering fresh, picturesque backdrops for Emily’s adventures . This comes as no surprise to trend-watchers, as another major series, The White Lotus, previously demonstrated the power of television to boost travel to filming locations like Sicily and Thailand .
Creator Darren Star explained the location shift, saying it was born from a desire to “stay ahead of the audience and take them to unexpected places,” and to prove “the show has the ability to have a bigger footprint.”
More Than a Travel Brochure: The Show’s Lasting Message
While celebrated for its glamorous locations, Emily in Paris connects with a global audience for reasons beyond tourism. Bloggers and cultural commentators point out that at its heart, the show explores the authentic, often messy experience of building a life in a new country .
An Italian expat writing online reflected that the show, despite its glossy surface, captures real truths about working abroad: the struggle to fit into a new office culture, the challenge of embracing a new way of life without losing your original identity, and the courage it takes to start over . Emily’s journey from a planned life in Chicago to an unexpected future in Europe resonates with anyone who has taken a major life risk.
These storylines have fueled the show’s massive success. Season 4 premiered at number one on Netflix’s Global Top 10 list, amassing 19.9 million views in just its first four days and reaching the Top 10 in 93 countries .
Also Read: Law & Order Season 8 Episode 3 Cast: Who Played Who in “Navy Blues”?
