The upcoming Netflix K-drama gives the BLACKPINK star a digital dating roster full of heartthrobs before a workplace rival disrupts her perfect fantasy.
BLACKPINK’s Jisoo is officially entering her romantic comedy era, and she is bringing an entire army of virtual boyfriends along for the ride. The streamer dropped the full trailer for Boyfriend on Demand on February 19, offering a longer look at how the K-pop star’s character navigates a world where perfect, customizable men exist inside her phone—while a very real, very imperfect colleague keeps showing up in her actual life .
The two-minute video paints a colorful picture of modern dating struggles mixed with high-concept fantasy. Jisoo plays Seo Mi-rae, a burnt-out webtoon producer whose demanding job leaves zero room for romance. With only a few hours of personal time to her name each day, she turns to a subscription-based virtual dating simulation called “Monthly Boyfriend” (the literal translation of the show’s Korean title) . Inside the app, men appear precisely tailored to her preferences, playing out picture-perfect romantic scenarios without any of the messiness or risk of real-life relationships .
The trailer toggles between these glossy digital dates and Mi-rae’s far more grounded reality. Viewers see her swept away on yachts, transported to traditional Korean settings, and even dropped into a K-pop concert—all from the comfort of whatever device hosts the simulation. But back in the office, she keeps bumping into Park Kyeong-nam, played by Seo In Guk, a fellow webtoon creator who starts as her professional rival before the two settle into a rhythm as late-night “overtime work buddies” .
That budding connection forms the emotional core of the series. While the app delivers flawless partners who say all the right things, Kyeong-nam represents something messier and more authentic. The trailer hints that Mi-rae might eventually have to choose between a fantasy she can control and a reality she cannot .
A Virtual Dating Roster Stacked With K-Drama Favorites
What sets Boyfriend on Demand apart from other romantic comedies is the sheer volume of star power assembled to play Mi-rae’s digital suitors. The trailer confirms that several beloved actors will appear as different “versions” of the boyfriend experience inside the Monthly Boyfriend app .
The list of special appearances reads like a who’s who of popular K-drama talent. Seo Kang Joon, Lee Soo Hyuk, Kim Young Dae, Lee Jae Wook, Ong Seong Wu, Lee Sang Yi, Lee Hyun Wook, and even singer Jay Park are all set to make cameos as various fantasy romantic interests . Each one brings a distinct flavor to the simulation—Lee Soo Hyuk appears as a prince in one clip, while Lee Jae Wook shows up as a dashing doctor, giving Mi-rae plenty of options to swipe through .
Fans immediately took to social media to react to the trailer, with many focusing on the surprising lineup. One viewer wrote on X, “This cast is absolutely stacked. Jisoo and Seo Inguk together already make it exciting, and those special appearances make Boyfriend on Demand even more anticipated. This is going to be huge” . Another fan joked, “Special appearances list reading like a K-drama bias wrecker tier list: Lee Hyun-wook? Jay Park? Kim Young-dae? Lee Sang-yi? They really packed every ‘oppa’ fantasy into one show” .
Others focused on Jisoo’s return to acting after her previous roles in Snowdrop and the zombie thriller Newtopia. One comment read, “Jisoo in full rom-com mode is everything we needed. The chemistry with Seo In-guk already looks unreal in these stills, and that cameo list is insane. Virtual boyfriend turning real? Take my money March 6th” .
The Creative Team Behind The Series
Kim Jung-sik, known for directing the beloved Work Later, Drink Now franchise as well as No Gain No Love, takes the helm for Boyfriend on Demand. His experience balancing workplace comedy with heartfelt relationship stories makes him a natural fit for a series that promises both laughs and emotional depth . The script comes from writer Namgung Do-young .
The 10-episode drama marks another high-profile acting role for Jisoo, who has balanced her music career with BLACKPINK—including the group’s massive world tour—alongside her growing filmography . For Seo In Guk, the show continues his run of diverse projects following Death’s Game and the film Twelve .
Themes That Hit Close To Home
Beyond the surface-level fun of watching a character date multiple handsome actors, Boyfriend on Demand taps into something more timely. The premise directly engages with how modern life—especially demanding careers—can leave people too exhausted to pursue real relationships . The idea of outsourcing emotional connection to an algorithm or an app no longer feels like pure science fiction.
Mi-rae’s situation reflects a growing temptation to seek comfort in curated experiences rather than risk the uncertainty of genuine human connection. Her virtual dates come without baggage, without bad days, and without the complications that make real love difficult. But the show seems poised to ask whether a perfect simulation can ever replace the real thing .
The contrast between the app’s idealized men and Seo In Guk’s character drives that question home. Kyeong-nam is shown drinking soju alone, looking tired, and clashing with Mi-rae before their bond deepens—all the hallmarks of a relationship that requires effort but offers something the app cannot .
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When And Where To Watch
Netflix will begin streaming Boyfriend on Demand on March 6, 2026 . The series will be available to subscribers in multiple regions including the United States, United Kingdom, Canada, Australia, India, and across the Middle East .
For viewers in the UAE and other Middle Eastern territories, Mashable ME confirmed the March 6 release date applies globally through Netflix’s platform . The show will carry English subtitles alongside its original Korean-language audio.
With its blend of workplace comedy, fantasy elements, and a genuinely impressive roster of guest stars, Boyfriend on Demand looks poised to become one of the early K-drama highlights of 2026. Whether Mi-rae ultimately chooses the safety of her virtual harem or the uncertainty of a real relationship remains to be seen, but the journey there promises plenty of laughs, heart, and eye candy along the way.
Also Read: How Dare You!? Ending Explained: Do Wang Cui Hua and Zhang San Reunite in the Modern World?
Stay tuned to VvipTimes for more updates on K-drama releases, casting news, and streaming guides as the March 6 premiere approaches.
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