In a major surprise for K-pop fans, Min Hee Jin, the former CEO of ADOR and creative mastermind behind NewJeans, revealed an unreleased demo track from the globally popular girl group during her appearance at the 2024 Hyundai Card Da Vinci Motel event.

During her talk, Min Hee Jin offered a candid discussion about her ongoing legal battle with HYBE, the entertainment giant that houses NewJeans. She opened up about the intense legal proceedings, sharing that she has already incurred nearly 2.3 billion KRW (approximately 1.7 million USD) in legal fees. Min emphasized her determination to see the case through, stating, “That’s why I decided, ‘I have to win.’ I want to prevent these kinds of fights from happening in the future. Someone has to take the hits and endure so that the process becomes clear.”

While her legal battle grabbed headlines, it was the unexpected reveal of the unreleased NewJeans track that sent fans into a frenzy.

The demo track, exuding the retro city pop vibe synonymous with NewJeans’ recent music, showcased the group’s evolving sound. Min Hee Jin shared that the track was arranged by FRNK, the South Korean producer behind some of the group’s biggest hits. Additionally, she confirmed that PD Shin Woo Seok was set to direct the music video for the song, sparking even more anticipation.

Fans who were lucky enough to hear the demo at the event quickly shared clips on social media, causing a ripple of excitement across platforms. Many praised the track for its nostalgic yet innovative sound, reinforcing the anticipation for NewJeans’ next release.

The event highlighted Min Hee Jin’s continued influence in the K-pop industry, both creatively and in her fight for transparency in industry practices. Fans are now eagerly awaiting official news regarding the release of the track and further updates on NewJeans’ future projects.

Stay tuned for more updates on this developing story.