BLACKPINK Tops May 2025 K-pop Girl Group Brand Rankings; Full List Revealed

BLACKPINK Tops May 2025 K-pop Girl Group Brand Rankings; Full List Revealed

Written by

Saikat Nandy

(

)

: 17

The Korean Business Research Institute has released its latest brand reputation rankings for K-pop girl groups in May 2025. BLACKPINK remains at the top, followed by IVE, TWICE, aespa, and Red Velvet. The rankings measure influence based on public engagement, media coverage, and online activity from April 11 to May 11.

BLACKPINK secured first place with a brand reputation index of 5,420,364, showing a slight 0.05% increase from April. The group’s strong presence is linked to their upcoming world tour and individual member activities. Keywords like “concert,” “pre-sale,” and member names Jennie and Rosé were highly mentioned. Their positive public sentiment reached 91.98%.

IVE held second place with a score of 5,185,979, maintaining steady popularity. The group’s consistent music releases and variety show appearances kept them in the spotlight. Despite no major score change, their position confirms their strong fanbase and media presence.

TWICE made a big jump to third place, matching IVE’s score of 5,185,979. Their 41.47% increase from last month reflects renewed interest in their music and solo projects. Fans actively engaged with their content, boosting their ranking significantly.

Red Velvet saw the highest growth, rising 55.58% to 3,422,031, landing them in fourth place. Their recent comeback and viral performances contributed to this surge. The group’s ability to stay relevant after years in the industry impressed fans and analysts.

aespa rounded out the top five with 3,192,945 points. Their unique concept and global appeal kept them in high demand. While their score didn’t rise sharply, their stable ranking proves their lasting influence in K-pop.

Full Top 30 K-pop Girl Group Rankings for May 2025:

  1. BLACKPINK – 5,420,364
  2. IVE – 5,185,979
  3. TWICE – 5,185,979
  4. Red Velvet – 3,422,031
  5. aespa – 3,192,945
  6. LE SSERAFIM
  7. Apink
  8. i-dle (formerly (G)I-DLE)
  9. OH MY GIRL
  10. KiiiKiii
  11. WJSN
  12. izna
  13. Hearts2Hearts
  14. fromis_9
  15. BABYMONSTER
  16. ILLIT
  17. FIFTY FIFTY
  18. H1-KEY
  19. ITZY
  20. tripleS
  21. Girl’s Day
  22. cignature
  23. ifye
  24. MAMAMOO
  25. MEOVV
  26. NMIXX
  27. KISS OF LIFE
  28. KATSEYE
  29. UNIS
  30. STAYC

The rankings highlight the dynamic nature of K-pop, with veteran groups like TWICE and Red Velvet making strong comebacks while newer acts like IVE and aespa maintain their positions. Fan engagement, media buzz, and consistent content play key roles in these monthly rankings.

“BLACKPINK’s global influence is unmatched. Their ability to stay on top shows their power in the industry.” – K-pop analyst comment from Newsen.

“TWICE’s rise proves their loyal fanbase is still growing. Their music and solo work keep them relevant.” – Fan reaction on social media.

Also Read: Byeon Woo Seok Tops May Advertisement Model Brand Reputation Rankings; See Full List

The Korean Business Research Institute updates these rankings monthly, tracking shifts in popularity and influence. The data helps agencies and brands understand which groups are leading in public perception.

Credits: Newsen

mORE RECENT NEWS: