Is it imitation or inspiration? That’s the question on everyone’s lips as ADOR’s CEO Min Hee Jin accuses ILLIT of copying NewJeans, igniting a global debate.
A power struggle is brewing between HYBE and ADOR’s CEO Min Hee Jin. The bone of contention? Min Hee Jin’s recent statement accusing BELIFT LAB’s new group, ILLIT, of copying NewJeans. This accusation has divided international netizens, with some siding with Min Hee Jin and others defending ILLIT.
Min Hee Jin’s statement was clear and direct. She believes that ILLIT’s concept is a carbon copy of NewJeans, a claim that has stirred up the K-Pop world. She didn’t mince words when she said, “HYBE, who claims to be the leader of K-Pop, was blinded by profits, and they are copying successful culture contents without any hesitation at all. ADOR has never allowed anyone to copy NewJeans’ results.”
and if I say mhj got just as tired of hybe using newjeans concept and aesthetic for every other group, will I get jumped?
— odessa ꕤ ★ °✩⋆˙ (@hyeindolls) April 22, 2024
This accusation has sparked a heated debate among fans and netizens worldwide. Some fans, like Twitter user @archivedolls, agree with Min Hee Jin, stating, “I don’t understand HYBE at all like public opinion will be on MHJ and NewJeans side like ILLIT is literally dupe NewJeans anyone with eyes can see this.”
Well, everyone did say illit looked and sounded just like new jeans. I’d be pissed too if I were min hee Jin. But she has other issues that can’t save her. Illit is a bootleg copy of new jeans and that’s also a fact.
— kuromi (@kuromix913) April 22, 2024
I don't think that is the reason cause not all the sub labels are produced by bangpd for example koz and pledis are not produced by bangpd, he just produce for bighit, belift and source
— 🦋 (@Blueee_aire) April 22, 2024
However, not everyone shares this sentiment. Some netizens have expressed their anger over Min Hee Jin’s comments, arguing that they see no resemblance between the two groups’ concepts. They feel it’s unfair to drag ILLIT into the messy situation between the two companies.
illit doesn’t even have the same concept as new jeans idk i see them very differently
— izah (@izahmid) April 22, 2024
Idk bro she doesn’t really own the concept. Maybe a song was stolen ? Otherwise it’s not exactly plagiarism to have a similar sound, cause more often than not kpop follows trends and shifts in the direction of the most successful thing atm https://t.co/sqdBKTXOM2
— b(oo) (@telepathoongi) April 22, 2024
so many groups have similar concepts to newjeans even before they debuted but are just too nugu to be acknowledged.
— em🤍🎀 (@JSYDOLL) April 22, 2024
This bitch has been committing actual crimes and is trying to blame it on illit. Insane to me how tokkis are STILL dickriding hard for her freak ass https://t.co/wgGr54YPvf
"plagiarizing newjeans entire concept" you guys blaming it to illit when in fact they have different concept???? stop protecting that lady she made an illegal moves she deserves to be in jail
— hwosun (@hhwosun) April 22, 2024
I never saw a resemblance between newjeans and illit, what does seem disgusting to me is that she felt so insecure about a group that was barely going to debut, it's like… you're not aware of the level of newjean https://t.co/CoAVP4Srrf pic.twitter.com/PWRGhVOb28
— 🍀 (@kookmarsh) April 22, 2024
I'm sorry but in what way is ILLIT similar to NewJeans?
— سوس (@Suno0o0o0o) April 22, 2024
ILLIT is coquettish, has a magical girl concept and does straight up pop music.
Newjeans is 2YK and does RnB.
That old had needs to stop acting like she doesn't steal her concepts from pinterest and black artists. https://t.co/UWsmtp4Dk7
While the feud between Min Hee Jin and HYBE continues to be a hot topic, it’s unfortunate that two very young groups are being dragged into the situation. As the debate rages on, one thing is clear – the world of K-Pop is never short of drama. Stay tuned for more updates on this developing story.
