NewJeans, following their contract termination with ADOR, have launched a new Instagram account named “jeanzforfree.” Fans expected the usual array of charismatic and aesthetic posts but were met with a different approach.
Many assume that NewJeans would continue to upload charismatic and aesthetic photos taken throughout their daily life. While some of those are on the account, a lot of what the girls are uploading looks a little more like this! Letting their senses of humor shine through, they embody typical Gen Z social media users.
A Fresh Approach to Social Media
The members of NewJeans have embraced a more casual, Gen Z vibe on their new platform. Posts now include humorous, everyday content, showcasing the group’s light-hearted side. This shift in content style comes as the group no longer uses Phoning, the app previously used for direct fan interaction, leading them to utilize Instagram to show their true selves.
Fan Reactions
The change has been met with positive feedback from netizens, who find the new style both cute and relatable. Comments from fans highlight the endearing nature of the posts, with many appreciating the group’s genuine interaction:
“So cute 😭”
“So cute”
“They’re about the same age as my younger cousin, but they’re exactly alike lol”
“Such jokesters lol”
“So cute lmao”
“So cute lol”
“LMAO What even is this?! Thought it’d have some aesthetic vibes, but they’re just teenagers.”
“Adorable lol”
“Adorable~”
“LOL”
“Are they a 5th grader or what LOL so cute”
The reaction on theqoo and other platforms shows a community delighted by this unexpected but charming content shift.
NewJeans and Fan Connection
This new approach to social media by NewJeans signifies a move towards a more personal connection with their fanbase. By sharing content that mirrors their real-life selves, the group strengthens its bond with fans, offering them a glimpse into the members’ lives beyond the polished facade of K-pop stardom.
NewJeans has surprised fans with a shift to more unfiltered and humorous content on their new Instagram account, “jeanzforfree.” This change has not only caught netizens off guard but has also been warmly received, enhancing the group’s relatability and fan engagement.
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