BLACKPINK’s Rosé and Bruno Mars have made history again with their hit song “APT.” The music video has become the fastest female music video ever to reach 1.6 billion views on YouTube. This milestone was achieved in just six months and 26 days after its release on October 18, 2024.
The video is now the third fastest overall to hit 1.6 billion views, behind only Luis Fonsi’s “Despacito” and Ed Sheeran’s “Shape of You.” This adds to the long list of records broken by the song since its release.
“APT.” was the lead single from Rosé’s debut solo album Rosie. The song blends pop, pop-punk, and new wave sounds, with lyrics inspired by a Korean drinking game. The catchy chorus and energetic beat helped it become a global hit.
The music video, directed by Bruno Mars and Daniel Ramos, features Rosé and Mars as a garage band in a pink-themed set. Fans loved their chemistry and the fun, playful vibe of the video. The song also broke records on Spotify, reaching one billion streams in just three months.
Rosé shared her excitement about the song’s success:
“I just wanted to thank you so much for watching the ‘APT.’ music video over one billion times on YouTube.”
The song topped charts in over 50 countries, including the Billboard Global 200 for 12 weeks. It also reached No. 3 on the Billboard Hot 100, making Rosé the first K-pop female soloist to achieve this. Bruno Mars, who recently won his 16th Grammy, brought his signature style to the track.
“APT.” also became the fastest music video by an Asian artist to hit one billion views, breaking PSY’s “Gangnam Style” record. It later became the fastest to reach 1.1 billion views, surpassing Lisa’s “Money.” Critics praised the song for its catchy melody and unique concept.
Rosé and Mars performed “APT.” live for the first time at the 2024 MAMA Awards, where they won the Global Sensation award. The song’s success has solidified Rosé’s status as a top global solo artist.
Fans can celebrate by rewatching the music video, which continues to break records daily. With its infectious energy and global appeal, “APT.” shows no signs of slowing down.
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