Disney+ Korea has once again refused to give a clear update on the delayed K-drama Knockoff, starring Kim Soo-hyun. The streaming platform confirmed its position remains unchanged during the 2025 Disney+ Open House event in Seoul. The drama, postponed indefinitely due to controversy, was missing from the new content lineup.
Choi Yeon-woo, Head of Local Content at Disney+ Korea, stated:
“Our official position is still the same that the release has been postponed after internal review, no separate updates since then.”
At the 2025 Disney+ Open House event, Disney+ cautiously responded regarding #KnockOff update: "Our official position is still the same that the release has been postponed after internal review, no separate updates since then (for the official position)".
When asked about penalties for Kim Soo-hyun, Choi avoided answering, saying:
“It’s difficult to answer.”
Knockoff was set to premiere in early 2025 but faced delays after allegations surfaced about Kim Soo-hyun’s past relationship with the late actress Kim Sae-ron. Reports claimed their relationship started when she was underage, though Kim Soo-hyun’s agency denies this. Legal battles and brand withdrawals followed, impacting the actor’s career.
The drama, a black comedy about counterfeit trade after the 1997 Asian financial crisis, also stars Jo Bo-ah. She recently spoke cautiously about the project, saying:
“I know you’re really curious. But I’m really careful. My words could hurt someone, so I want to be a little careful with my words. This is a piece that we have prepared for for a long time, working hard together. It is a piece that we put a lot of love into. I think that someday, our efforts will be recognized and we will see good results.”
Disney+ instead highlighted new 2025 shows like Tempest, Made In Korea, and The Manipulated. Knockoff’s absence suggests it may not release soon. Industry experts estimate cancellation penalties for Kim Soo-hyun could range from ₩10 billion to ₩100 billion (approx. $7.2 million to $72 million).
Kim Sae-ron’s family continues to push for an apology, while Kim Soo-hyun’s legal team fights defamation claims. The scandal has led to dropped brand deals, including a lawsuit from 7-Eleven Taiwan.
With no resolution in sight, Knockoff remains in limbo. Fans and investors await updates, but Disney+ has stayed silent.
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