“Even without any promotion…”

BTS‘s Jungkook has once again proved his global impact by securing a spot on the Billboard Hot 100 with a song that took many netizens by surprise.

Released on June 7 as part of BTS’s 11th anniversary FESTA celebrations, Jungkook’s single “Never Let Go” soared to number 97 on the prestigious American chart. The single was meant as a gift for fans, with sweet lyrics and a touching melody, but regardless, it gained amazing success.

What makes Jungkook’s feat even more remarkable is that the song reached this milestone without the support of an official music video or significant promotional activities — all while Jungkook himself is enlisted in the South Korean Army.

The song, which Jungkook managed to record just before his military enlistment, was a heartfelt gift to his fans. ARMYs everywhere felt beyond grateful that despite his packed schedule pre-enlistment, Jungkook took the time to create this special track and was appropriately awarded by American ARMYs with a Billboard entry.

"Never Let Go" debuts at #97 on Billboard Hot 100, Jungkook's 7th song as a soloist to do so! pic.twitter.com/kacwQdrPif

— BTS Charts & Translations (@charts_k) June 17, 2024

Adding to his list of accolades, Jungkook has also set a new record on Spotify this year for being the most-streamed K-Pop artist. While fans are grateful and happy, Korean netizens are pleasantly surprised at Jungkook’s ability to achieve such recognition with minimal promotion, even while on military duty. A post on Pann about the song’s success has gone viral, reaching the top 3 of the site’s hot topic list.

• “Jungkook’s fan song lyrics are so moving. ARMYs have always been his light 😭😭😭 ARMYs are the true stars. Thank you, American ARMYs!”
• “Jungkook’s song is so beautiful and heartfelt.”
• “It’s wonderful that the song he gifted to fans has achieved such amazing success.”
• “Jungkook’s song is really good! “
• “Even without any promotion from BTS’s official channels or an ad on Melon, the song has made it to the Billboard Hot 100. ARMYs’ love for Jungkook is amazing.”
• “Let’s celebrate in advance. Jungkook is the solo K-Pop artist who has charted on the Billboard Hot 100 the most times.”

As fans continue to shower the song with love, it’s clear that Jungkook’s impact is as strong as ever.

Jungkook

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